Blogger's Statement on FR:2

THEY BURNT THE NIGHTCLUB!
By Jennifer Ehidiamen

“This is an unusual place to hold a youth empowerment event.” I whispered to the lady standing beside me, who nodded in affirmative. The venue was O2 Nightclub on Sanusi Fafunwa street, Victoria Island; time-check, 9pm and Yes, many youths were already trouping into the club, oblivious of what was would happen that night; The event was FR:2 (Fashion revolution reloaded) by Kowry Kreation media.

According to young Aderemi Adegbite, the programme was initiated to provide a platform for young and promising Entrepreneurs to showcase their innate creative talents which would revive the mainstream of Small and Medium Enterprise (SME) in Nigeria and in the process inspire other young people to change their perception of believing that engaging in frivolous activities or traveling abroad is the opium of life.

As I sat in the nightclub-cum-event hall, among other equally empowered youths yearning to inspire their peers and mingle with those who were ready to take up the challenge, I observed how keen the participants were, thanks to the boldness of a generation willing to stretch themselves farther in order to salvage the future without compromise.

Indeed, it has become very crucial for more youth organizations to adopt innovative approach in addressing issues affecting young people through a channel that will effectively reach their target audience. For example, Aderemi’s concern about the inability of youths to transform their innate talents to make profound contributions towards development inspired him to create a platform (fashion show) where young people succeeding in the industry can inspire their peers.

Herbay Stitches, who designs Denrele Edun’s clothes; Buga Fash of University of Lagos; and Allen Culture, a distinctive designer from Olabisi Onabanjo University were some of the young and vibrant designers selected to showcase their work on the runway. No, they didn’t make any elaborate speech, but only showcased their work for their actions to speak for them.

Aside these designers, other young creative talents added colors to the event. Sage Hasson performed spokenwords, Ibiyemi thrilled the audience with her songs and Laff-up got the audience falling off their seats with his rib cracking jokes. The music by Labogini, a new face on the block, also got a loud accolade for his performance.

Hopefully, the young people who attended the event returned home in the early hours of the morning inspired with a stronger conviction that they too can dig deep into their innate talents and transform it into entrepreneurship. Although some guys and girls complained that their business as usual at the nightclub was disrupted, as if the nightclub was burnt down, I believe it was for a good cause. They definitely will see that spot through a new eyes when next they visit, and lets see if they can resist the urge to go do something and impact their world positively.

Curled from http://www.youthmakingchange.blogspot.com

Report in the Guardian LIFE

Below is report on FR:2 = Fashion Revolution Reloaded, published in the Guardian LIFE Magazine on May 3rd, 2009.

Colour Men Perfect
BY OYINDAMOLA LAWAL

EVERY man deserves to look his best; and like the women, men are becoming stylish and fashion conscious. This season, their outfits are making bold statements with colours.

At the Kowry Kreations Media Fashion Show held on April 25, at Club O2, Sanusi Fafunwa, Victoria Island, men’s fashion sneaked in discerning colours.
Tagged Fashion Revolution Reloaded 2, the show featured creative and breathtaking men’s wears designed by Herbay Stitches and Buga Fash.

These two designers played with fabrics such as ankara, woodin, lace, denim, linen, mercury, plaid, shirt and trouser material, among others, which was enhanced with precious stones, studs, sequence and trimmings.

Men’s fashion is having a pink moment this season, and the lady’s fair colour for love seems to be redefining masculinity.

This not-so-typical colour sorts the men from the boys, as it takes guts and skill to wear; requiring men to make a modern colour statement while still maintaining a masculine edge.

This can be done by keeping cuts and fabrics very traditional and teaming it with neutral shades, such as white, beige, gray or black.

From Herbay Stitches and Buga Fash Collections displayed on the runway, models like Denrenle Edun and others stepped out in pink, cream, purple, white, blue, black, green, beige and navy blue colour.

However, these colours will benefit any gentleman concerned with style as they are making surprise comeback and show no signs of stopping in the near future.

Link to the author's blog: http://www.dammydairy.blogspot.com/2009/05/colour-men-perfect.html

After Event - Fashion Revolution Reloaded

Whaoo! It was two weeks ago that we had FR: 2 = Fashion Revolution Reloaded on the Island, at Club O2. Really, it was a revolution in the Fashion Industry of Nigeria. Nothing was conventional from the Red-carpet to the performances and the runway modeling. It was fun all through.

Although, we had three designers on our bill, billed to showcase at the event but it was only two of them that were available at the venue. All efforts was made not to let the absent of one of the designers wane us down and in essential not to dapple the spirit of our guests. We, at Kowry Kreations Media, realized through this project that some people are not just ready to move on or perhaps they’re not hungry for success as LES BROWN, an all time motivational speaker will put it.


As stated in the invite message sent out before the event that the red-carpet would be the opening segment of the event, it was fun with personalities from various sector of the entertainment industry and other disciplines on the red-carpet which was covered by Spice TV, the fashion arm of SOUNCITY, GML Entertainment, GeneX Magazine, Guardian Life Magazine and some others. At some minutes past 9 p.m. the curtain of red-carpet dropped, and the showcasing prevailed.

The most recent best actor in Nigeria as rated by the Nigerian Breweries through one of her brand promotional shows, Amstel Malta Box Office (AMBO), Wole Ojo set the ball of the show rolling immediately after he gave the opening remarks.

The brand Buga Fash, exhibited first and his designs were indeed what could be describe as perfect. Few designs but well packaged.

Her-Bay stitches, a fairly known brand exhibited three sets of styles ranging from native attires to english wears to crazy outfits, having Denrele Edun as his brand ambassador. The guests who could not curtail their excitement giggled, in fact some of them laughed out each time Denrele Edun mounts the runway. Seun, a presenter with Spice TV, also model for the brand.

Ibiyemi was really at the height of her performance mood, she thrilled everybody with her matured voice and music. Sage Has.son, the spoken-words master didn’t disappoint his fans at all with his poem: Behind. Slim and Ginger, gingered with their classic dance, while Laf-up, the comedian, cracked ribs with his intelligent jokes.


FR:2 was anchored by Seun Ajayi and Oyindamola Adesina, Stage managed by Segun Olawoagbo and produced by Aderemi Adegbite.

We appreciate everybody that came out to support us for this project. We are indeed grateful to the Volunteers, thanks a million times.

You can get pictures of the event by clicking on this logo

Photo(c)Charles Okolo, 2009